My general reaction to this graphic:- It’s OKIs it attention-getting?- Very muchIs it interesting?- Very muchIs it direct/to the point?- A littleWhat about this graphic do you like?It clearly is targeting teens to get them to recycle. If I were a teen, and maybe a bit of a rebel, I'd be attracted to it.What about this graphic don’t you like? It seems a little "crime" related to me. The angle that the soda can is being held in the foreground is the same way guns are held by young people. So it's kind of scary, like it might be a poster advertising a program for troubled teens. And "Find the bin" may be taken as a negative, in that it's hard to recycle because you have to search for a bin.
Thanks for your comments. I have heard similar issues from others about the graphic. We just need to keep testing it with the demographic.
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